Marisa Miller modeling

From the "kind of surprising but totally smart marketing" department comes the news that Marisa Miller has been named the NFL's newest spokesperson.

That's according to The Hollywood Reporter, via Shutdown Corner.

"I'm so excited to have this incredible opportunity to partner with the NFL," Miller says. "I've grown up watching football my whole life."

Now, this doesn't mean she'll be taking Greg Aiello or Brian McCarthy's job, but she should make it easier on them -- the Sports Illustrated swimsuit model turned NFL "SuperFan" will be helping promote the London matchup between the San Francisco 49ers and Denver Broncos on Halloween.

"Going to the U.K. for this game is going to be a blast," the former Victoria Secret model says. "I'm looking forward to helping gain new fans and show them how incredible the game of American football is!"

There's some reasonable rationale that the NFL is making a mistake here (or, at the very least, being a little hypocritical) by using "sex" (read: an attractive woman) to sell their product. That's okay, and wondering about whether or not hiring Miller is appropriate certainly warrants discussion -- but it sure seems likely that there'll be a decent number of NFL fans equally excited to see more of the lovely lady associated with America's favorite game.

Early life

Born Marisa Lee Bertetta in Santa Cruz, California, to parents Marc and Krista Bertetta.[10] Miller attended high school at Aptos High and Monte Vista Christian School. She considered herself a tomboy growing up, with mostly male friends and little awareness of anything girly.[11] Out of shyness, she often wore large t-shirts to hide her body and would get fully dressed just to go to the trash-can while at the beach

Career

Miller moved from a start as an amateur magazine model to high profile mainstream work after an acquaintance showed a picture of her to famed fashion photographer Mario Testino in 2001. Testino asked to meet Miller, who was running a surf school at the time, and was invited to Manhattan Beach, California, where she would be surfing.
Noticing her, Testino snapped pictures of her and approached her with a job offer.

Beyond modeling
In a July 2010 interview with Forbes, Miller stated that because the fashion industry had changed, with celebrities supplanting models on magazine covers and in campaigns, supermodels have to become brands to be successful.[7] For that reason, she shifted focus to consumer products reflective of her personality. In July 2008, Miller took her first step beyond modeling when her shoe line with skateboarder/surfer-oriented company Vans launched.[6] Miller starred in a 2008 viral video on YouTube with All Star baseball player Ryan Braun for Remington's ShortCut hair clippers In 2010, she designed and released a paddle board line with Surftech aimed at female riders

Personal life

She married Jim Miller, a Los Angeles surfing contest promoter and lifeguard from California in 2000. The couple separated in 2002, they divorced soon after. She married music producer Griffin Guess on April 15, 2006.
From an early age she loved surfing[10] and her aunt was on the pro tour.In 2004, she placed second in the celebrity division of the Kelly Slater Surf Invitational and says of the sport, "I feel my absolute best—physically, mentally and spiritually—when I'm surfing every day.She also won the most valuable player award at the 4th annual Celebrity Beach Bowl. She was a standout volleyball player in high schooland has taken up boxing.

 After signing with Harley Davidson, Miller received her motorcycle license and rides a Harley Nightster. She has said that she would like to be a sportscaster.Miller comes from a family of nurses, her mother went back to college late in life to become a pediatrics nurse and her sisters are also nurses, and she has previously expressed an interest in following the same career path if she stops modeling